Résumé
EXPERIENCE
Senior Director, UX/UI Research & Design
Ahold Delhaize USA
Feb 2023 - Present
Composing and growing a high-performing team of researchers and designers, optimizingprocesses, orchestrating the design pipeline to maximize business impact, and partnering with Product and IT Leadership to activate a strategic vision for enterprise user-centric ways of working from concept to delivery
Director, Global Customer Experience
McDonald’s Corporation
Sep 2021 - Feb 2023
Own experience research and service design concepting and testing, partnering closely with Product and Engineering leadership to inspire cross-functional digital teams to start with the needs of customers and crew for global mobile app and POS solutions
Senior Manager, Global Service Design
McDonald’s Corporation
Feb 2019 - Sep 2021
Applied human-centered design methods to advance strategic accelerators from speculation to action, integrated prototyping and testing with the Agile Development Lifecycle for customer- and crew-facing loyalty and mobile order experiences
Oversaw Service Design intake pipeline and prioritization across channels, ongoing cross-functional alignment and day-to-day design operations
UI/UX Design Manager, Global Web
McDonald’s Corporation
Jul 2017 - Feb 2019
Led McDonald’s Global Web System component redesign, paving the way for Web to be McDonald’s most accessible digital channel
Advocated for better end-to-end experiences at McDonald‘s restaurants worldwide through full-cycle UX across Web and native apps
Partnered with McDonald’s Global Diversity and Inclusion team and The Chicago Urban League to plan and lead an immersive design-thinking student workshop
User Experience Manager
The Pampered Chef
Aug 2016 - Jul 2017
Elevated the role of the UX team from one that makes things pretty to one that makes things smart, by delivering business growth and customer value within an Agile product team
User Experience Consultant
Slalom
Apr 2016 - Aug 2016
Rapidly re-factored complex analog user journeys into adaptable UI/UX on an Agile product team embedded with the client
Associate Creative Director
Merge Design & Interactive
Jan 2011 - Apr 2016
Drove creative and digital strategy, serving clients from the Fortune 500s to the Inc. 5000, including Dr. Pepper Snapple Group, Abbvie, and Nokia/HERE
Interactive Designer
Fusion92
Mar 2010 – Jan 2011
Designed results-driven, customer-centric marketing creative for B2B and B2C for clients including Kaiser Permanente, H&R Block, and Acco Brands
Lead Designer
LoveYourPeople.com
May 2007 – Mar 2010
Led the in-house design team while learning to pre-sweat the details for others and be coachable always
EXPERTISE
Human-centered Design
Human-centric Transformation
Research & Design Operations
Service Design
UX and Product Design
Research & Insights
Design Systems
Storytelling
EDUCATION
James Madison University
B.S. Media Arts & Design
Concentrations: Interactive Media and Print Journalism
Minor: Computer Information Systems